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Friday, September 10, 2010

Network Marketing Business - Everybody is Not Your Prospect




Like most people I know in network marketing today, my first attempts to be an MLM rock star didn't work out so well. I hesitate to blame others for my lack of success, but my uplines, quite honestly, fed me spurious information.



If you've been taught that anybody who breathes is a possible prospect for your business, chances are you've swallowed the same poison I did. If you want to succeed in network marketing, sustain this opinion in mind: Most people want nothing to do with you or your business.



In fact, in some circles, people will thought your business as a joke. Do you really want to market to people like that? I know I don't.



So if your upline is unfavorable and I'm accurate (and I am), then who are your prospects? Do you contemplate for people who exercise the kinds of products you're selling? Well, if you're selling soap and toothpaste, your market would be big.



Unfortunately, most people acquire their occupy brands of soap and toothpaste. And targeting a market like that would be a colossal job.



You might try looking at people who are searching for home-based business opportunities. Unfortunately, many of these people also shun network marketing. I've had people hang up on me when they found out I was a network marketer.



To be aesthetic, network marketing has had a somewhat shady past, and we're level-headed struggling to shake it. Dishonest and downright unfounded people scamming people out of millions of dollars tend to leave a poor impression.



Another word people loathe is "selling." My quiz for these people is, "How can you be in business if you're not selling? " That's what businesses do. They sell. Otherwise, you're fair working a job (for somebody else, who IS selling) .



Who is the ideal candidate? Who understands that all network marketing companies are not scams trying to consume your money? Who knows that success as a network marketer takes a lot of work, and that the hype that's out there is fair that? Hype.



Who has listened to their uplines with sometimes disastrous results? Maybe they've handed out flyers or frosty called leads. They may have even given presentations to family and friends. The acknowledge should be clear.



The ideal target market for network marketers is fellow network marketers. There is, quite frankly, no other group of people quite as sterling.



This does not mean to try and consume distributors from other companies or downlines. Why? Well, number one, it's fair not good.



Number two, chances are, they absorb in their company honest as noteworthy as you maintain in yours. Trying to convince them that your company is a better company will only result in even more frustration for you. How do you target network marketers, then?



Well, maintain in mind that 97% of all network marketers are failing. If you can only keep a relationship with some of those 97% without selling, when they do earn frustrated with their company or upline, who do you contemplate they'll advance looking to?



Somebody who's demonstrated that he or she knows what's going on. Someone who knows how to market network marketing successfully, and teaches their downline to do the same. They'll arrive looking to you, because you've established yourself as the expert.

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